5 Must Do’s When Looking For A Good Ecommerce Website Development Company

Check Out The Portfolio

A reliable ecommerce website development agency must have lots of stores highlighted in their portfolio. As most of the websites that are developed are deployed over the Internet, look at the active portfolio of the company and if you are happy about their work than only proceed further. Also, be sure to examine their work simply by visiting the websites make sure the company has the expertise to deliver the results that you are expecting. Bear in mind that an agency with more than one eCommerce site in its portfolio is probably to have a stronger base of knowledge and experience to work from when any issue arises.

Check Background

Must know how long the company is providing their services in this industry. Keep in mind that a company that has been offering web development services for a long time is the best to deal with because it has highly skilled and proficient web developers with vast experience. Apart from this, also find out whether the firm has a portfolio or references of the e-commerce websites that they developed in the past.

Look At Experience

The premier thing that you should observe is the experience of the website development company. This is because an experienced company without any doubt helps in formulating marketing plans and strategies that would definitely help your business reach new heights of success. Also, check out the best work of the company and get reviews from past clients as well. Keep in mind that a professional, reliable and experienced company will want to get to know your company and goals so that it can design a site that conveys your message in a clear and effective way.

Check Quality Of The Services

Choosing the right web design & development company is a very important job because the future of your online business and brand completely depends on your selection. A business website will reflect negatively on your company and vice versa. So, the eCommerce web development company must maintain a high quality level for their services, right from web design and website development to website implementation and customer service as you want a service that is worth the value of every penny that you invest in it. Thus, look for a firm that assures you top-notch quality and flexible e-commerce website development services at cost effective prices. A dependable service provider will also make sure that the final website that you get completely meets your business requirements.

Check Cost Of The Web Development

Everyone who need to develop an website obviously want to know is how much should they have to pay for a website? So, before you make your agree to anything, ensure you understand what is included in the price. Some development companies include development and design in a single package, while others only offer design. Besides, don’t go with the lowest price because if web service company are providing low rates, then there’s a good chance the development work will either be cheap looking with an ordinary template or outsourced to a third party.

Web Site ROI & Project Delivery

Generating a return on investment (ROI) from your web site should be an easy affair. Gone are the days of a brochure based web site whereby the information published to the site becomes out of date over night.

To successfully achieve a ROI from your web site the planning phase of the project needs to meet the ongoing business requirements, increased sales targets and offline marketing requirements of your business. Being able to generate reports based on criteria that are identified as being important to the success of your business and web site will begin to demonstrate that the 24 hour online shop front is returning significant value.

Key reporting variables that is often used includes number of page visits, time of visits to the web site (after hours is a good online indicator), subscribers to your eNewsletter, sales leads, online sales (eCommerce), employment requests, number of changes to your web sites per month and so on. By combining these factors plus many more a business can begin to demonstrate web site ROI.

Gone also are the days where a web developer needs to be paid just to perform updates to the web site. By managing your web site instead of paying a web developer a business will increase the effectiveness of the site as well as reduce ongoing costs of running a web site. Web site publishing tools are prolific today however many fail to meet the ongoing business requirements of an organisation. Just being able to edit some areas of your web site will not generate a return on investment alone.

By following a well constructed plan, choosing a company that will aid you in understanding how to leverage the web and being diligent about the tools you purchase to manage your web site will generate a significant returns from your investment.

So many web development businesses find it acceptable to deliver a project over a series of months if at all! When choosing your web developer ensure references are checked and ask the referees the tough questions that may include; how long have other projects take? Did the web site meet your expectations? and finally; Are we purchasing a supported product or freeware or custom solution?

Most web developers cannot demonstrate successful project delivery cycles within 1 month of accepting a deposit; even fewer have a product strategy and virtually no local vendors support products with regular upgrades and feature enhancements. We hear the same stories over and over again.

Once choosing a vendor and deciding to create your interactive web site the next phase of the project is the planning and delivery cycle. This phase will determine the success of the project with communication with your vendor, emarketing best practice and leveraging search engine crawlers.

All business managers that are involved in the interactive web site project have a series of tasks that are essential to the success of a project. By planning the structure of the web page(s) including functional requirements drawn in, creating sitemaps and of course developing content maps that meet best practice sets clear expectations and guidelines. Web designers and developers will then be able to deliver to a set of instructions that will reduce delivery time, reduce the occurrence of unexpected issues and increase the effectiveness of the web site.

The planning phase also will determine search engine marketing results and emarketing effectiveness. Expert advice should be sought to maximise results.

How Can Delay in Upgrading to a Responsive Web Design Hamper Your Business?

The Marketers of today look at responsive web design as an essential tool for improving web traffic and increasing customer pool. It is not without a reason, as smart phones and other mobile devices are rapidly taking over as the primary channel for browsing the internet. The companies and businesses that have been quick to adapt and switch to responsive web design have been able to gain a substantial lead over their competitors that will help them stay ahead for a long time.

The business world has always been like this, even when the communication channels were not as advanced as they are now. It is never easy to catch-up when you allow too much of an advantage to the competitors by being slow or hesitant on the uptake. The best way is to avoid such a situation, rather than finding ways by which you can take back the lost ground, and to stay ahead, or at least, in line with the current norms or requirements of the market.

For staying ahead, the businesses need to analyze the demands, behaviors and preferences of their target markets, something that they sometimes fail to do and lose market share. The changing preferences of the customers can be an opportunity to get ahead of the competitors and can also be damaging, depending on how the businesses react to them. Quick analysis of the requirements and implementation of the actions can help the businesses get a considerably greater market share, whereas a delay in doing so will allow the competitors to benefit from the situation.

One such opportunity that has presented itself to the marketers and business owners is the increased usage of mobile devices for website viewership. What makes it an opportunity too good to miss, is the fact that it is not too costly for them to upgrade their web development to responsive designs. So all businesses, whether new or old should understand the importance of this opportunity and plan their web development and design a website according to the market needs without any delay.

An important factor that can stop business owners from switching to responsive web development is that it requires investment. What they need to know is the fact that this will bring definite improvements in their revenues in quick time, bringing them the ROI. Another important fact to understand is that usage of mobile devices is not a trend that will fade away, but it is a reality that is to stay and right actions taken today can benefit the business in the long run.

So, by going through the arguments, we can conclude that the businesses must design a website, or approach a web development firm that can help them in getting a responsive web design sooner than later, as further delay can seriously damage the results.